blog: what’s what and why in interpretation in Morocco

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Why invest in quality translations & interpretations in Marrakech

Conference Interpretation Services: Unlocking the Power of Multilingual Communication

As a British-Owned, Morocco-based Service Language Provider, we fully understand how important conference interpreters are to a successful event. We provide quality Arabic, English, French, German, Spanish, Portuguese, and Russian translation s and interpretations for business, conferences, webinars, meetings, and video calls, online or in person across Morocco.

Introduction

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The Vital Role of Conference Interpretation

Conference interpretation services have become indispensable in a world where global events, international conferences, and multicultural collaborations are the norm. Here’s why they are essential:

  1. Breaking Down Language Barriers: Language diversity can be a significant obstacle to effective communication in multinational and multicultural settings. Conference interpreters bridge this gap by enabling participants to communicate seamlessly in their preferred languages.
  2. Ensuring Clarity: In a conference or large event, miscommunication can lead to misunderstandings, errors, and even diplomatic or business failures. Conference interpreters ensure that the message is accurately conveyed, maintaining the integrity of the communication.
  3. Facilitating Engagement: Effective interpretation services allow participants to fully engage with the content of the conference. This engagement is vital for informed decision-making, learning, and networking opportunities.
  4. Enhancing Professionalism: Providing high-quality interpretation services at conferences and events enhances the professional image of the organizers. It demonstrates a commitment to inclusivity and a desire to ensure that all participants have a positive experience.

Simultaneous Interpretation: A Key Component

Simultaneous interpretation is a critical component of conference interpretation services. It involves “simultaneous interpreters” who deliver “simultaneous interpretations” in real time. Here’s why simultaneous interpretation is so important:

  1. Real-Time Communication: In large conferences or events, time is of the essence. Simultaneous interpreters work in soundproof booths, listening to the speaker through headphones and simultaneously delivering the interpreted message to the audience through headsets. This real-time process ensures that participants can follow the proceedings without delay.
  2. Large Audience Reach: Simultaneous interpretation can accommodate a vast audience, making it suitable for conferences with hundreds or even thousands of attendees. It ensures that everyone can understand the discussions and presentations.
  3. Multiple Languages: Simultaneous interpreters are often skilled in multiple languages, making them versatile assets for conferences with diverse linguistic requirements.

Instant Interpretation: Addressing On-the-Spot Needs

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Conference Interpreters: The Backbone of Multilingual Communication

Conference interpreters, whether specializing in simultaneous or instant interpretation, are the unsung heroes of multilingual communication at large-scale events. Their role is multifaceted and demanding, requiring a unique set of skills:

  1. Language Proficiency: Conference interpreters are highly proficient in the languages they work with. They have a deep understanding of not only the vocabulary and grammar but also the cultural nuances and context that can impact interpretation.
  2. Quick Thinking: Simultaneous interpreters, in particular, must think quickly and make split-second decisions to ensure the message is conveyed accurately and efficiently.
  3. Concentration: The work of conference interpreters demands intense concentration. They must maintain focus for extended periods to deliver consistent and accurate interpretations.
  4. Professionalism: Interpreters adhere to a strict code of ethics and maintain confidentiality. They are neutral facilitators of communication, ensuring they do not inject their own opinions or biases into the interpretation.

Why Invest in Professional Conference Interpretation Services

The success of any conference or large-scale event hinges on effective communication, and investing in professional conference interpretation services is a strategic decision. Here are some compelling reasons to do so:

  1. Global Reach: By providing interpretation in multiple languages, you can attract participants and stakeholders from around the world. This expands the reach and impact of your event.
  2. Inclusivity: Inclusive conferences demonstrate a commitment to diversity and ensure that all attendees can fully participate and contribute.
  3. Efficient Communication: Professional interpreters ensure that the message is accurately and efficiently delivered, preventing misunderstandings and miscommunications.
  4. Enhanced Reputation: Offering top-tier interpretation services enhances the reputation of your conference or organization. It conveys a commitment to quality and professionalism.
  5. Legal and Diplomatic Implications: In some cases, accurate interpretation can have legal or diplomatic implications. Professional interpreters are trained to handle sensitive and high-stakes situations.

Get a free quote for conference / simultaneous interpretations

In the world of international conferences and events, effective communication is paramount. The services of “conference interpreters,” whether specializing in “simultaneous interpretations” or “instant translations,” are the linchpin that enables multilingual dialogue to flourish. They break down language barriers, ensure clarity, and foster engagement among participants.

Investing in professional conference interpretation services is an investment in the success and reputation of your event. It ensures that your message reaches a global audience and that all participants, regardless of their language, can fully engage and contribute.

By recognizing the indispensable role of conference interpreters and the critical services they provide, you can unlock the power of multilingual communication and elevate the impact of your conferences and events on the global stage.

Convention centers & conference venues for international events in Marrakech

Originally posted 2023-11-06 10:58:33.

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12 events industry news titles for Morocco 2024

A pivotal year indeed! Chosen to co-host the 2030 World Cup, Morocco furthen strenghtens its appeal as a premier destination for professional events. We presnt twelve key highlights including planes, trains, and other news for event professionals.

  • Infrastructure Upgrades
    Continued investments in airports, high-speed rail, and modern convention centers bolster accessibility and logistical efficiency for event attendees and organizers.
  • Tourism Growth
    A surge in tourism, driven by diverse offerings and government initiatives, creates a dynamic and vibrant environment for event participants.
  • Cultural Flourishing
    Morocco’s rich cultural heritage is further celebrated through international recognition and captivating events, enriching the attendee experience and fostering cultural exchange.
  • Business-Friendly Policies
    Ongoing reforms aimed at improving the business climate and attracting foreign investment foster a supportive environment for event organizers and attendees.

From up North…

1. Tangier Ibn Battouta Airport Expansion

The expansion of Tangier Ibn Battouta Airport is a major development for Morocco’s event industry. The project, which is nearing completion, will significantly increase the airport’s capacity and improve its facilities. Expanded, the airport will feature modern terminals, upgraded infrastructure, and improved passenger services.

… to the South…

2. High-Speed Rail Extension to Marrakech & Agadir

Morocco’s high-speed rail network continues to expand. This development is a significant boon for event organizers and attendees: Existing hourly services from Tanger to Rabat (1h10) and Casablanca (2h10) will be extended in time to host the 2030 World Cup. This massive investment includes three new train stations: Casablanca Airport, Marrakech Palmgrove, and Agadir.

3. Marrakech’s New Convention Center

The state-of-the-art facility will significantly enhance Morocco’s capacity to host large-scale international conferences, exhibitions, and other professional events. This development will further solidify Marrakech’s position as a leading MICE destination in MENA & Africa. (see C)

freiheit.org Morocco’s mega-event strategy

Convention Centres & Conference Venues of Marrakech 2023

… and from East to West,

4. Strong Tourism Growth across the Kingdom

Morocco’s tourism sector continues to experience significant growth, driven by increased investment and improved infrastructure as well as a diverse range of tourism offerings. This growth creates a dynamic and vibrant environment for event attendees, offering a wealth of cultural experiences, entertainment options, and leisure activities beyond the scope of the event itself. The thriving tourism sector also contributes to the development of a robust hospitality industry, providing event organizers and attendees with a wide range of high-quality accommodation, dining, and transportation options.

Morocco welcomes the world

5. Rabat World Book Capital 2026

Rabat’s designation as the World Book Capital for 2026 is a significant achievement and will host authors, publishers, and book lovers from around the world, creating a fertile ground for knowledge-sharing events, literary festivals, and cultural exchanges.

6. Marrakech Islamic World Cultural Capital 2024

A unique opportunity to showcase Morocco’s rich Islamic heritage and cultural diversity, this year-long celebration featured a wide range of cultural events, exhibitions, festivals, conferences, and performances, attracting visitors from around the world.

7. Qatar-Morocco Cultural Year

The Qatar-Morocco Cultural Year was a significant initiative that fostered cultural exchange showcasing the rich cultural heritage of both nations. This initiative created new opportunities for event organizers to collaborate and develop joint cultural events.

A rising tide lifts all boats

8. Royal Theatre of Rabat Inauguration

The inauguration of the Royal Theatre of Rabat is a major milestone in the development of Morocco’s cultural infrastructure. The state-of-the-art theater provides a world-class venue for a wide range of performing arts events, including opera, ballet, theater, and music concerts. This new cultural landmark enhances Rabat’s appeal for spectacularly high-profile events and a pulse to the capital’s arts scene.

9. Marrakech International Film Festival

The Marrakech International Film Festival is a renowned film festival that attracts filmmakers, actors, and cinephiles from around the world. The festival showcases a diverse range of films, from international blockbusters to independent arthouse cinema, providing a platform for cultural exchange and artistic expression. The festival also offers a variety of industry events, including workshops, masterclasses, and networking opportunities, making it an attractive destination for film professionals.

10. International Book and Publishing Fairs

2024 saw international book fair in French, Arabic, and English. SIEL ’24 in Rabat saw a significant increase in attendance, with over 316,000 visitors recorded, marking a 32% rise compared to the previous year.

Salon International de l’Edition et du Livre (SIEL)

Standing on the shoulders of giants

11. Improving Business Climate and Attracting Foreign Investment:

The Moroccan government has implemented a series of reforms aimed at improving the business climate. The more favorable environment for businesses in general and event organizers in particular also enhances the overall attractiveness of Morocco as a destination for events.  

12. Support for the Events Industry

Dedicated agencies and initiatives to promote Morocco as a MICE destination, provide support to event organizers, and develop the necessary infrastructure and human resources. These initiatives create a more favorable environment for the growth and development of the events industry in Morocco, attracting a greater number of international events and contributing to the country’s economic and cultural vibrancy.

Convention centers & conference venues for international events in Marrakech
Why invest in quality translations & interpretations in Morocco

Originally posted 2025-01-16 14:03:59.

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Get a free quote for quality translation

free quote for translation french english russian spanish portuguese

Thank you for your enquiry,

Commercial translations from French to English (British or US), German, Arabic, Spanish, Portuguese and Russian, free quote, careful work proofread by native speakers.

Fast, tailor-made work that respects your core audience.
To better serve you, please provide us with relevant information.

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Originally posted 2023-07-01 17:48:04.

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Interpretations in Zoom, instructions for host & French participants

zoom conference distance remote interpretations interpreters

Here are the steps on how to use Language Interpretation in your Zoom meeting or webinar, as outlined in the video:

Activate interpretations as a host

1. Enable Language Interpretation:

Log in to your Zoom web portal at zoom.us.
Navigate to Settings from the left menu.
Go to the In-Meeting Advanced section and locate Language Interpretation.
Click the toggle to enable or disable the feature.
You can also choose to enable language interpretation by default for any meeting or webinar you schedule.
There are nine default languages available, but you can add custom languages by clicking the plus sign. You can add as many as you like, but once you’re in your meeting or webinar, you can only choose up to five of the custom languages. If you need more than five custom languages in your meeting, please contact support.

2. Add Interpreters to Your Meeting:

Schedule a meeting and be sure to select “Generate Automatically” for the meeting ID.
Towards the bottom, you’ll find “Interpretation.” Enter your interpreter’s email address and then choose the appropriate languages for that interpreter.
Save your meeting. You can click “Edit” under the Interpreter section to add interpreters, resend the email invitation, copy the invitation, or remove the interpreter. Remember to click “Save.”
If you are scheduling a webinar, the process is the same as it is for meetings. Schedule a webinar and follow the same steps.

3. Start the Interpretation Session:

Once you launch your meeting or webinar, click on “Interpretation” to initiate the interpretation sessions.
You’ll be able to add additional interpreters from here.
When ready, click “Start” to start the interpretation session.

4. Participants and Interpreters Select Language Channels:

Your interpreters and participants can now click “Interpretation” in the meeting controls and select a language channel.
Interpreters can only select the language channel to which they are assigned. They will hear the original meeting audio, which they can translate.

5. Participants select a language
Participants will select their language channel and will hear the translated audio as well as the original audio at a lower volume so they can hear tone and intonation for greater understanding. However, participants can choose to mute the original audio to hear only the interpreter.

45 seconds instructions for french participants

6. End the Interpretation Session:

The host can click on “Interpretation” to end the interpretation session or to click on “Manage Language Interpretation” to make changes to the interpreter settings.
Important Notes:

Language interpretation cannot be used in meetings using your PMI (Personal Meeting ID) or in instant meetings. It can only be used in scheduled meetings where you have selected “Generate Automatically” for the meeting ID.
For webinars, those added as an interpreter must also be a panelist.
It is recommended to avoid sharing your computer audio while you’re using language interpretation as the computer audio will broadcast at full volume, causing some audio imbalance.
For both interpreters and participants, you must be joined by computer audio to participate in the interpretation session. It is not available to telephone dialing users.

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Will AI replace Interpreters?

will ai replace human interpreters final choice

Globish, AI, and interpreters. Will we be pushed out?

Interpreters’ raison d’être was already threatened by the slow but steady rise of ‘globish’. Now, interpreter jobs are seriously challenged by the explosive emergence this year of A.I. How much longer will interpreters be needed if everyone speaks English? How do current ‘artificial interpreters’ compare to human ones? Are there other threats out there? What can interpreters do? Is the profession doomed?

Continue reading “Will AI replace Interpreters?”
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Convention centers & conference venues for international events in Marrakech

conference venues in Marrakech

Marrakesh, Morocco, offers a variety of convention centers, hotels, and other venues suitable for conferences. Here are the best options in the red city, with the number of bedrooms and meetings mentioned for each, as well as plenary size and distance from airport, city center and train station. Let us know what you think of our PCO-friendly guide to conference centres in Marrakesh Continue reading “Convention centers & conference venues for international events in Marrakech”

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2026: The Tipping Point Year – 8 Key Developments for Event Organizers in Morocco

By Morocco-based interpreters for professional conference interpreters

The year 2026 is poised to be more than just another date on the calendar for Morocco’s events industry; it is the tipping point. For event organizers, 2026 represents the crest of a massive wave of national investment, a critical inflection point between the aggressive targets of the 2023-2026 Tourism Roadmap and the inevitable global spotlight of the 2030 FIFA World Cup.

Morocco’s economy is forecasted to post robust GDP growth of 3.8% to 4.6%, driven largely by a buoyant tourism sector targeting an astonishing 17.5 million visitors by the end of 2026. This surge in economic activity, coupled with a national infrastructure overhaul, demands a complete recalibration of strategy for every professional in the Meetings, Incentives, Conventions, and Exhibitions (MICE) sector. The old ways of operating are giving way to a new paradigm of efficiency, scale, and sustainability.

Here are the eight most crucial developments that will define success for event organizers operating in Morocco in 2026.

1. The Global MICE Stress Test: Major International Events

The beginning of 2026 will immediately put Morocco’s event logistics to the ultimate test: the hosting of major international tournaments like the CAF Africa Cup of Nations finals in January. This event, concentrated in key host cities like Rabat and Casablanca, will serve as a high-volume, high-stakes rehearsal for the World Cup.

For event organizers, this means two things:

  • Market Saturation: Availability of premium venues, high-end hotel inventory, and skilled technical labor will be severely restricted during major sports events. Smart organizers will need to lock in dates, venues, and specialized personnel well in advance, focusing on the shoulder seasons or positioning events in secondary MICE cities.
  • Accelerated Professionalization: The visibility and scrutiny from these global sporting events will accelerate the standardization of service quality, security protocols, and visitor experience across the country. Organizers who have already implemented international best practices will be better positioned to win high-tier corporate and association events.

2. The Infrastructure Windfall: A Leap in Accessibility and Scale

The massive MAD 380 billion public investment plan, largely fast-tracked by the 2030 World Cup bid, will start paying tangible dividends by 2026. This is fundamentally changing the calculus of MICE logistics.

Key infrastructure milestones impacting organizers:

  • Airports at Scale: Expansion projects, including a new airport in Casablanca and upgrades in Rabat-Salé and Fez, are underway to push national passenger capacity toward 80 million by 2030. For event organizers, this translates to significantly better air connectivity, increased flight routes, and reduced logistical bottlenecks for international attendees.
  • High-Speed Rail Connectivity: The extension of the High-Speed Rail (TGV) network, particularly the Kenitra to Marrakech connection, will drastically cut travel times between major economic and tourist hubs. This makes multi-city itineraries and the “hub-and-spoke” event model—holding satellite meetings around a main convention—vastly more feasible and attractive.

The challenge here is to adapt quickly to these new logistical possibilities, designing event schedules that capitalize on seamless inter-city travel.

3. Sustainability as a Non-Negotiable Mandate

Sustainability is moving from a ‘nice-to-have’ to a core contractual requirement. Morocco’s strong national commitment to green energy—with renewables already accounting for 45% of the electricity mix—is setting a national precedent for the events sector.

The event industry must align with two major shifts:

  • Green Venue Sourcing: Organizers will prioritize venues powered by the nation’s robust solar and wind energy networks. Expect RFPs to increasingly demand detailed reporting on energy consumption, waste management, and water usage, especially given Morocco’s focus on water scarcity management.
  • The World Cup Green Commitment: Morocco’s pledge to make the 2030 tournament a model for environmental sustainability means all ancillary business, including MICE, will be expected to follow suit. Implementing comprehensive waste reduction strategies, choosing local suppliers, and transparent carbon offsetting will become standard practice by 2026.

4. The Rise of the Smart MICE City

The official push to establish key urban centers like Casablanca and Marrakech as “Smart Cities” by 2026 means the integration of digital technology into urban management. For organizers, this offers powerful new tools:

  • Data-Driven Events: Smart City infrastructure can feed organizers with real-time data on urban traffic, public transport availability, and crowd movements, enabling dynamic adjustments to logistics, security planning, and shuttle services.
  • Digital-First Engagement: Attendees will expect seamless connectivity, digital wayfinding, and efficient integrated event apps. The organizational shift towards utilizing digitalization for efficient city services will raise the bar for the technological sophistication of the events themselves.

5. Product Diversification Beyond the Pillars

The 2023-2026 Tourism Roadmap allocates a dedicated budget to enhance the tourism product, identifying nine thematic sectors and actively promoting diversification beyond the traditional pillars of Marrakech and Casablanca.

  • Emerging MICE Destinations: Cities like Agadir and the development of the Dakhla Atlantic Port will position Morocco’s South as a viable, specialized destination for niche events like adventure tourism conferences, eco-focused retreats, and blue economy summits. Organizers can offer clients new, distinctive experiences far from the crowded main hubs.
  • Thematic Specialization: Events focused on Morocco’s core strengths—renewable energy (green hydrogen), automotive manufacturing, and the African-European gateway—will see exponential growth, attracting high-value international delegates.

6. The Digitalization of Event Logistics

The proposed integration of Blockchain in the Customs Clearance Process as part of the 2026 draft budget signals a broader governmental commitment to digitalizing trade and logistics.

While technical, this has a profound operational impact on event organizers: streamlined import/export of high-value event equipment (exhibit stands, technical gear, specialized IT), potentially reducing wait times and the risk of costly delays. This administrative efficiency boosts Morocco’s competitive edge against other regional MICE destinations.

7. Upskilling the Moroccan Talent Pool

The push to create 200,000 new direct and indirect jobs in the tourism sector by 2026, as targeted by the roadmap, is supported by initiatives to enhance human capital and vocational training.

For organizers, this means:

  • Higher Service Quality: Access to a growing pool of highly trained, multilingual professionals ensures that service quality meets international standards, a critical component for association and incentive groups.
  • Reduced Reliance on Expatriates: Greater local expertise lowers operational costs and deepens the cultural authenticity of the event experience. Investing in and partnering with local, certified event management talent will become a strategic differentiator.

8. Mastering the ‘Phygital’ Experience

With accelerated digitalization and improved physical connectivity, 2026 solidifies the need for the ‘Phygital’ event model—a seamless blend of the physical and digital.

Morocco’s unique selling proposition (USP) is its unparalleled cultural and sensory experience. The challenge for event organizers is to integrate the digital tools that provide global reach and data insights without sacrificing the rich, tangible, and authentic Moroccan experience that attendees travel for. Success will lie in using technology to enhance the physical interaction, not replace it.

The Path Forward: Scale, Green, and Connect

For the Moroccan event organizer, 2026 is the crucial year to move beyond recovery and into rapid scaling. The nation is providing the budget, the infrastructure, and the global visibility; the organizer’s job is to deliver on the promise. The successful event organizer of 2026 will be the one who embraces scalability, embeds sustainability into their DNA, and masterfully uses the new physical and digital connectivity to create world-class, authentically Moroccan experiences. The countdown to 2030 has truly begun.

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Fight the Fakes

fight the fakes substandard falsified medicines

Ensuring the Authenticity of Medicines: A Collective Effort to Combat Counterfeiting

On December 7, 2023, the Fight the Fakes Alliance convened a virtual summit to address the pressing concern of counterfeit and substandard medicines in Africa. As part of the global Fight the Fakes Week campaign, this event sought to raise awareness and promote collaborative action against the rampant proliferation of fake drugs.

The Pervasive Threat of Counterfeit Medicines

Continue reading “Fight the Fakes”

Originally posted 2023-12-07 16:06:13.

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Sworn translations in Marrakesh

We provide quality interpretation services for all events, conferences, symposium, summits, and training

free quote
translation

We DO NOT provide sworn (aka legal, or official) translation or interpretation services. We can’t speak in court nor submit written translations of documents to Moroccan authorities

We understand the need for such services, so have provided below an overview of such services available in Marrakech. fulbridge can not in any way be held responsible for the quality of the work provided by these third parties. Below, the list of sworn translators in Marrakech

Continue reading “Sworn translations in Marrakesh”

Originally posted 2023-05-06 17:55:41.

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Blue Africa Summit

first africa blue summit

The first “blue Davos” brought together African leaders, experts, and stakeholders to discuss the importance of the blue economy and its potential for sustainable development in Africa. The summit focused on four main themes:

Continue reading “Blue Africa Summit”

Originally posted 2023-11-15 13:43:07.

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Events Industry Morocco, 2024 overview

A crucial year with Morocco selected to co-host the 2030 World Cup, the kingdom furthen strenghtens its appeal as a premier destination for professional events. We presnt twelve key highlights including planes, trains, and other news for event professionals.

  • Upgrades to Infrastructure
    Continued investments in airports, high-speed rail, and modern convention centers bolster accessibility and logistical efficiency for event attendees and organizers.
  • Growth in Tourism
    A surge in tourism, driven by diverse offerings and government initiatives, creates a dynamic and vibrant environment for event participants.
  • Vibrant Culture
    Morocco’s rich cultural heritage is further celebrated through international recognition and captivating events, enriching the attendee experience and fostering cultural exchange.
  • Business-Friendly Climate
    Ongoing reforms aimed at improving the business climate and attracting foreign investment foster a supportive environment for event organizers and attendees.

From up North…

1. Tangier Ibn Battouta Airport EXPANDS

The expansion of Tangier Ibn Battouta Airport is a major development for Morocco’s event industry. The project, which is nearing completion, will significantly increase the airport’s capacity and improve its facilities. Expanded, the airport will feature modern terminals, upgraded infrastructure, and improved passenger services.

… to the South…

2. High-Speed Rail ExtenDED to Marrakech & Agadir

Morocco’s high-speed rail network continues to expand. This development is a significant boon for event organizers and attendees: Existing hourly services from Tanger to Rabat (1h10) and Casablanca (2h10) will be extended in time to host the 2030 World Cup. This massive investment includes three new train stations: Casablanca Airport, Marrakech Palmgrove, and Agadir.

3. New Convention Center IN MARRAKECH

The state-of-the-art facility will significantly boost the events industry in Morocco by increasing its capacity to host large-scale international conferences, exhibitions, and other professional events. This development will further solidify Marrakech’s position as a leading MICE destination in MENA & Africa. (see C)

freiheit.org Morocco’s mega-event strategy

Convention Centres & Conference Venues of Marrakech 2023

… and from East to West,

4. Strong Tourism Growth across the Kingdom

Morocco’s tourism sector continues to experience significant growth, driven by increased investment and improved infrastructure as well as a diverse range of tourism offerings. This growth creates a dynamic and vibrant environment for the events industry and attendees, offering a wealth of cultural experiences, entertainment options, and leisure activities beyond the scope of the event itself. The thriving tourism sector also contributes to the development of a robust hospitality industry, providing event organizers and attendees with a wide range of high-quality accommodation, dining, and transportation options.

Morocco welcomes the world

5. Rabat World Book Capital 2026

Rabat’s designation as the World Book Capital for 2026 is a significant achievement and will host authors, publishers, and book lovers from around the world, creating a fertile ground for knowledge-sharing events, literary festivals, and cultural exchanges.

6. Marrakech Islamic World Cultural Capital 2024

A unique opportunity to showcase Morocco’s rich Islamic heritage and cultural diversity, this year-long celebration featured a wide range of cultural events, exhibitions, festivals, conferences, and performances, attracting visitors from around the world.

7. Qatar-Morocco Cultural Year

The Qatar-Morocco Cultural Year was a significant initiative that fostered cultural exchange showcasing the rich cultural heritage of both nations. This initiative created new opportunities for event organizers to collaborate and develop joint cultural events.

A rising tide lifts all boats

8. Royal Theatre of Rabat Inauguration

The inauguration of the Royal Theatre of Rabat is a major milestone in the development of Morocco’s cultural infrastructure. The state-of-the-art theater provides a world-class venue for a wide range of performing arts events, including opera, ballet, theater, and music concerts. This new cultural landmark enhances Rabat’s appeal for spectacularly high-profile events and a pulse to the capital’s arts scene.

9. Marrakech International Film Festival

The Marrakech International Film Festival is a renowned film festival that attracts filmmakers, actors, and cinephiles from around the world. The festival showcases a diverse range of films, from international blockbusters to independent arthouse cinema, providing a platform for cultural exchange and artistic expression. The festival also offers a variety of industry events, including workshops, masterclasses, and networking opportunities, making it an attractive destination for film professionals.

10. International Book and Publishing Fairs

2024 saw international book fair in French, Arabic, and English. SIEL ’24 in Rabat saw a significant increase in attendance, with over 316,000 visitors recorded, marking a 32% rise compared to the previous year.

Salon International de l’Edition et du Livre (SIEL)

Standing on the shoulders of giants

11. Improving Business Climate and Attracting Foreign Investment:

The Moroccan government has implemented a series of reforms aimed at improving the business climate. The more favorable environment for businesses in general and event organizers in particular also enhances the overall attractiveness of Morocco as a destination for events.  

12. Support for the Events Industry

Dedicated agencies and initiatives to promote Morocco as a MICE destination, provide support to event organizers, and develop the necessary infrastructure and human resources. These initiatives create a more favorable environment for the growth and development of the events industry in Morocco, attracting a greater number of international events and contributing to the country’s economic and cultural vibrancy.

Convention centers & conference venues for international events in Marrakech
Why invest in quality translations & interpretations in Morocco

Originally posted 2025-01-19 12:51:01.

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Factoring & Receivables Annual Meeting

fci 55th annual meeting marrakesh 2023

The Federation of European Factoring Associations (FCI) held its 55th Annual Meeting in Marrakech, Morocco, from October 29 to November 2, 2023. The event brought together industry leaders from around the world to discuss the latest developments in factoring, supply chain finance, and receivables finance.

Key highlights of the event included:

Continue reading “Factoring & Receivables Annual Meeting”

Originally posted 2023-10-29 14:05:02.